Hims & Hers

Overview
Telehealth and wellness brand with a modern, destigmatizing design, personalized treatment quiz, and seamless consultation booking flow.
Visit Live Site→Challenge
Health topics like hair loss and mental health carry stigma — the site needed to normalize these conversations with tasteful, approachable design.
Solution
Lifestyle-first photography replacing clinical imagery, judgment-free treatment quizzes, transparent pricing, and telemedicine consultation booking with 24-hour response guarantee.
Key Results
01
New patient acquisition cost down 35%
02
Consultation bookings up 67%
03
Repeat prescription rate: 78%
Technologies
Next.jsReactFramer MotionStripe
Client Review
“The destigmatized design approach was transformative. Patients tell us the website made them feel comfortable seeking help for the first time.”
Andrew DudumCEO, Hims & Hers
Next Project
Ritual→