Kotn

Overview
Egyptian cotton essentials brand with a farm-to-closet transparency tracker, capsule wardrobe builder, and community impact stories.
Visit Live Site→Challenge
Showing the supply chain journey — from Egyptian cotton farms to the customer's closet — in a way that builds trust without slowing shoppers down.
Solution
Interactive supply chain map tracing each product from farm to warehouse, capsule wardrobe builder for mix-and-match outfits, and community impact section with real farmer stories.
Key Results
01
Supply chain page is #2 most visited
02
Repeat purchase rate increased 35%
03
Email signup conversion up 48%
Technologies
Next.jsSanity CMSStripeTailwind CSS
Client Review
“The supply chain transparency feature resonates deeply with our customers. It's become a core part of our brand story online.”
Rami HelaliCo-Founder, Kotn
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